Google’s Fake Locksmith Problem Once Again Hits The New York Times

Google's local results algorithm has not fixed the fake listing problem from five years ago.

Almost five years since the New York Times profiled the issue with Google’s local results and locksmiths, the newspaper published a fresh story around the issue this weekend.

The story is called Fake Online Locksmiths May Be Out to Pick Your Pocket, Too. It goes through how local locksmiths are locked out of the local results because of all the fake, call-center-based locksmiths that are hacked into the Google local results.

When a searcher begins looking for a local locksmith, instead their phone call often goes to a call center, which then may send “poorly trained subcontractors” to charge you a lot more money than you were quoted on the phone. The subcontractor arrives on the scene and then often will require the person locked out of their car or house to pay three or four times what was quoted on the phone.

See more: http://searchengineland.com/googles-fake-locksmith-problem-once-again-hits-the-new-york-times-241473

Related Article: American Best Locksmith Blog